Intelligence

Understand what every answer actually means.

Forminos turns raw responses into intent, sentiment, urgency, risk, themes, and team-ready next steps.

What they said

The product is fine. We just need to know if it fits this quarter.

Intent
Risk
Urgency
Theme
What they saidOpen answer
“The team is great. It is just hard to keep up lately, and I am not always sure which priorities matter most.”

What Forminos understood

Four signals, one useful next step

Surface answer

The customer says the team is great.

Hidden concern

Capacity and direction appear repeatedly.

Risk

Early burnout signal, still recoverable.

Recommended action

Manager check-in with priority clarification.

Ask the response set like it is a teammate.

The analytics page should not stop at charts. Intelligence means asking the data what deserves attention.

1

Which responses show churn risk?

2

What changed since last week?

3

Which leads are ready for sales?

4

What should product fix first?

Intelligence is useful only when it changes what the team does next.

Product sees recurring checkout risk.

Sales sees high-intent competitor mentions.

People teams see workload signals before they become scores.